Toward Omnichannel Retailing
gertrude.dienstl-ottensamer.uni-linz, 23. April 2018, 21:26
Piotrowicz, W./ Cuthbertson, R. (2014): Introduction to the Special Issue Information Technology in Retail: Toward Omnichannel Retailing. International Journal of Electronic Commerce. Summer 2014, Vol 18, No.4, S. 5-15
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